Run-of-show

A run-of-show tracker is a real-time checklist for a launch or update.

It’s a single unified table, organized by day and time. This is why it’s sometimes called a “tick tock”.

It maps out the sequence of events to be sure you’ve covered every angle. It also makes sure the process is reviewed and approved. The run-of-show makes sure the “show” goes on as planned.

You can use a run-of-show for:

• A new product launch
• A site change timed to an announcement or campaign
• A major update that requires alignment across multiple stakeholders
• Any complex delivery that requires orchestrating dependencies across multiple teams

Example: New license fee launch

Here’s an example of what a run-of-show for updating license fees might look like.

The headings provide guidance on what goes in each row. We’ve provided 3 example rows to give a sense of what a run-of-show looks like in practice.